Break the relationship between risk and reward.
Our ApproachWho
We Are
A heritage 40 years in the making, a collaboration across opposite hemispheres of the world.
Our
Strategy
Break the relationship between risk and reward.
Invest
Differently
We don't accept that high returns need to be associated with high risk.
Our
Expertise
High performance investments. Lower than expected risk.
We founded EFI to invest in select high return opportunities where we can eliminate or reduce risks without limiting upside potential.
EFI was co-founded in 2018 by serial financial entrepreneur Sandy Koifman and investment expert Toby Main.
As investors we were frustrated by the acceptance that high returns must be associated with high risk. We believe that the intrinsic risks in high performance investments can be signifi cantly reduced. This is the pathway to true risk adjusted outperformance.
Break the relationship between risk and reward.
The efficient frontier represents any set of investments which offer a ‘fair’ return for the risk taken. The outperformance of our investment products is reliant on moving opportunities to the left of this chart, without moving them down. When this happens, greater returns than could be expected at this lower level of risk can be attained.
Our success in this is built upon our expertise in two key areas:
“Knowledge is the greatest hedge for risk management.”
We focus all of our attention on a small number of high conviction ideas. This enables us to build a deep, sophisticated understanding of each and every investment product and its associated risks.
By keeping the number of ideas low, we ensure:
Understanding and reducing their risks.
Our mutual success relies on two things we excel at, discovering and accessing the right opportunities and understanding and reducing their risks.
We target high performance investment opportunities and through our experience and expertise, allow you to access the same market return with lower than expected risk.