TEAM

The Team

EFI was co-founded in 2018 by serial financial entrepreneur Sandy Koifman and investment expert Toby Main. The team brings together an extraordinary group of talented multicultural people with financial, entrepreneurial, and industrial backgrounds to foster growth through operational discipline and excellence.

Toby is co-founder of Efficient Frontier Investing. Toby formerly created Isla Capital Management SA in Geneva, having raised and run a German PERE strategy and structured several complex debt issuances. He previously worked with Sandy at Bedrock, having launched the advisory services and invested together in some Swiss start-ups. Previously he was at UBS investment bank in London and moved to Geneva with his family in 2008. Toby holds a honours degree in Mathematical Physics from Nottingham University in the UK.

Toby Main

Co-Founder and Managing Partner

Sandy is co-founder of Efficient Frontier Investing. Sandy formerly established Bedrock SA, an independent wealth management company in Geneva as Managing Director. He was a Senior Investment Consultant with IRR Capital. Prior to that, Sandy was General Manager of the Republic National Bank of New York, Treasurer of Safra Republic Holdings, Chairman and CEO of the Republic Group's fund management arm and member of Executive, Credit and Treasury Committees. Sandy holds many board seats, leveraging his wealth of experience in the world of finance. Sandy holds an MBA from Stern School of Business at NYU.

Sandy Koifman

Co-Founder and Managing Partner

"We founded EFI to invest in select high return opportunities where we can eliminate or reduce risks without limiting upside potential."

James was formerly Investment Manager and Head of Valuations at Octopus Investments in the UK, managing over £10 billion of AuM spanning VC, PE, infrastructure and quoted funds. He was previously at KPMG Corporate Finance in London, Dubai World (UAE) and originally UBS Investment Bank. James joined EFI in 2021.

James Barclay

COO

Giovanni Leo joined EFI in 2020 from Innogest Capital where he was also a partner since 2017. Prior, he was VP of R&D at St Jude Medical, following the acquisition of Endosense in 2013, which he co-founded to develop a novel technology for the treatment of cardiac arrhythmias. Before that he was a director for Acrostak Corp. (a Boston-Scientific funded medical device company), a software quality manager at LeCroy Corp. And had a CERN fellowship. He earned an Executive MBA from the HEC of Lausanne, following a degree in management engineering from Politecnico of Milano, Italy.

Giovanni Leo

Venture Partner

Elliott joined EFI in 2023 as a Venture Partner. Swiss born with an education from the International School of Geneva he pursued his studies with a Bachelor in Global Business Management from the European Business School of London. He then created his own F&B group in London composed of restaurants, bars and hotel, later sold to a Private Equity. At the same time Elliott has been an avid early investor in various companies. In 2018 Elliott moved back to Geneva to run some of the family businesses and took an active role in the Geneva real estate marketplace with over CHF +1Billion of transactions in residential and commercial real estate.

Elliott Blum

Venture Partner

Rachel joined EFI in 2019 as Head of Investor Relations after finishing her Bachelors in Economics and Masters in Management in London. She began her career working for a family-owned boutique investment bank. Born in Brazil, raised in Canada and educated in the UK, she brings a global view to our business and has fostered strong relationships with our investment community. Rachel helps connect our people and products.

Rachel Costa

Head of Investor Relations

Talitta’s career began with 10 years in the food and beverage industry after completing a degree in Tourism and Hotel Management. After moving to Geneva, she earned her first accounting diploma and worked in the luxury automobile and technology industries for several years. While she works towards her brevet fédéral, she supports EFI across all of its businesses, helping to ensure smooth and efficient operations.

Talitta Marchal

Accountant

" We are focused on identifying opportunities that deliver a return profile we can’t find elsewhere."

– Sandy Koifman


Terms Of Use

Efficient Frontier Investing SA is a Authorised portfolio manager founded in 2018 with registered office in Geneva, incorporated under Swiss law, duly approved by the Swiss Financial Market Supervisory Authority (FINMA) under the Federal Act on Financial Institutions. If you are not classified as a professional investor (as defined under the European Union (Alternative Investment Fund Managers) Regulations 2013 (SI 257 of 2013) of Ireland) or equivalent in a jurisdiction outside of the European Economic Area (“Professional Investor”), you are not permitted to access this website. This website is only suitable for sophisticated applicants who are in a position to understand and take such risks and satisfy themselves that such investment is appropriate for them.


By accessing the Efficient Frontier Investing SA (hereinafter also referred to as “EFI”) website you expressly agree that you have read, understood and are legally bound by these terms of use. If you do not agree to these terms of use, please do not proceed further on this website. Access to the information contained on this website may be restricted by laws and regulations applicable to the user (by reason of the user’s place of residence or domicile, nationality, or otherwise). Persons to whom such restrictions apply must not access EFI’s website. The website is not directed at any person in any jurisdiction where the publication or availability of the website is prohibited..

 

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Nothing contained in this website, nor any opinion expressed on this website should be construed as an invitation, solicitation, offer or a recommendation to subscribe for or purchase any of the investments, products or services mentioned herein, nor shall it, or the fact of its distribution or communication, form the basis of, or be relied on in connection with any contract. This website is not intended to constitute, nor should it be construed, as investment, legal or tax advice. None of the products or investments referred to on this website are available and prospectuses shall not be distributed to any individual or entity in any jurisdiction or country where such distribution would be contrary to any applicable law or regulation. Any individual or entity should make its own assessment in light of the laws and regulations applicable to it as to whether it is authorised to access the information and/or products to which this website may refer and otherwise refrain from doing so.

 

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While every attempt has been made to ensure that this information contained in this website has been obtained from reliable sources, EFI accepts no liability, responsibility or duty of care for the accuracy, validity, timeliness or completeness of any such information. EFI shall not be liable for any loss or damage of any nature whatsoever arising out of or in connection with the access to or the use of, or any inability to access or to use any information or data in this website. No obligation is undertaken to update any information, data or material contained herein. EFI reserves the right at any time and without notice to enhance, modify, alter, suspend or permanently discontinue all or any part of this website and to restrict or prohibit access to it.

 

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You should always bear in mind that: • The investment performance of any security referred to on this website can be volatile and can go up or down and you can lose your entire investment. • Past performance is not an indication of future performance. • Rates of exchange may affect the value of investments. • Applications to invest in any securities referred to on this website must only be made on the basis of the relevant prospectus and subscription agreement. Investors should refer to the section entitled “Risk Factors” in the relevant prospectus for further details of these and other risks associated with an investment in any securities referred to on this website.


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